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Company profile

Kantar Media company profile

Kantar Media is a global leader in media research. This includes audience measurement - reporting all viewing on all platforms, consumer profiling and targeting with TGI, and in-depth advertising intelligence. Our versatility, scale, technology and expertise enable our teams to understand the changing media landscape and drive growth for our clients.

Media
Company overview

About Kantar Media

Kantar Media is a global leader in media research. This includes audience measurement - reporting all viewing on all platforms, consumer profiling and targeting with TGI, and in-depth advertising intelligence. Our versatility, scale, technology and expertise enable our teams to understand the changing media landscape and drive growth for our clients.

Purpose

Mission and direction

Kantar Media is committed to providing cutting-edge media research services that empower clients to thrive in the evolving media landscape through data-driven decision-making. We aim to drive growth for our clients by leveraging our expertise, technology, and global reach to deliver innovative solutions for audience measurement, consumer profiling, targeting, and advertising intelligence.

How they work

Company values

  • Innovation
  • Empowerment
  • Diversity
  • Inclusion