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Company overview

About Samsung Food

Samsung Food powers the creation, discovery, personalization, and monetization of food content online, in-store, and at home. Samsung Food partners with the world’s largest retailers, publishers, CPG brands, and health companies to help them connect with their consumers and drive product purchases at every stage of their food journey - from inspiration and consideration to purchase and preparation. Samsung Food, previously known as Whisk, was founded in 2012 and was acquired by Samsung Next in March 2019. Samsung Food was certified as a Most Loved Workplace® after rigorous research and analysis conducted by the Best Practice Institute (BPI).

Purpose

Mission and direction

Samsung Food is a food technology company that helps retailers, publishers, consumer packaged goods brands, and health companies create, personalize, distribute, and monetize food content across digital, in-store, and home experiences. Through its platform, it supports consumers from inspiration and discovery through to purchase and preparation, helping drive engagement and product sales across the full food journey.

How they work

Company values

  • Innovation
  • Customer focus
  • Collaboration
  • Accountability
  • Data-driven
  • Agility
  • Trust