Ad Creative Copywriter/Strategist

Skills

AdvertisingConversion OptimizationConversion RateCopywritingCreative IdeationDirect Response MarketingEditing

Role

What the job involves

The main requirements, responsibilities and hiring steps.

Requirements

1 year experience writing direct response copy for paid advertising
3 years experience in marketing strategy, copywriting, or video editing
Ability to interpret ad account data and derive insights
Excellent communication and presentation skills
Creative and strategic thinker
Proactive approach to problem-solving
Experience as a video editor is a plus

Nice to have

Competitive analysis
Data-driven
Strong direct-response copywriting
Creative thinker
Proactive problem-solving
Excellent communication
Ability to interpret data
Experience in marketing strategy

Day to day

Bridge the gap between creative concepts and marketing initiatives
Craft compelling digital ads using impactful copy, engaging design, and data-driven insights
Work closely with the marketing team to grow and scale client accounts
Coordinate with copywriters, designers, and actors to produce ads

Company

Why this team might suit you

Mission, benefits, values and useful company context.

Mission

We are 2X Inc. 5000 digital marketing agency in Laguna Beach that specializes in award-winning creative, strategic paid media, and expert funnel building.

Benefits

Robust Medical, Dental, and Vision insurance
Company-paid Life Insurance Policy
Customizable 401k plan with employer match
Flexible PTO with no set limit
Company-provided Macbook or PC
2x a week catered lunches
Generous hybrid work policy
Office setting blocks away from the beach

Values

The Creative Strategist plays a crucial role in bridging the gap between creative concepts and strategic marketing initiatives. This individual is tasked with crafting compelling digital ads that resonate with target audiences, using a blend of impactful copy, engaging design, and data-driven insights.