Advertising Associate, Paid Search
Skills
E-CommerceAd TechBudget ManagementCampaignsCopywritingMarketing Campaign ManagementMarketing Campaign Plans
What the job involves
The main requirements, responsibilities and hiring steps.
Requirements
- Minimum 2 years of experience in full-funnel media campaigns within Search platforms.
- Experience with SA360, Bing, and other relevant Search platforms.
- Strong analytical skills with a data-driven approach to decision-making.
- Ability to manage multiple projects in a swiftly changing environment.
- Strong collaboration skills with both creative and marketing teams.
- BA in Marketing, Advertising, Communications, or related field.
Nice to have
- team player
- self-motivated
- analytical
- adaptable
Day to day
- Assist with campaign strategy and planning to align with company goals.
- Evaluate and segment audience targeting to optimize campaign reach and effectiveness.
- Develop and execute keyword strategies and ad copy for Search platforms.
- Manage campaign inventory, invoicing, and budget tracking.
- Collaborate closely with analytics and creative teams to enhance overall campaign performance.