Associate Director, Performance Marketing
Skills
Ad ServingAnalytical SkillsCoachingEthnicityLeadershipMarketingOptimization
What the job involves
The main requirements, responsibilities and hiring steps.
Requirements
- 4+ years of paid media experience with a strong preference for agency background
- Proven track record owning client strategy and scaling performance across Meta Google and TikTok
- Experience managing and developing junior to mid-level media buyers
- Strong analytical skills with the ability to distill performance data into clear actionable strategies
- Excellent communicator and presenter with confidence in senior client stakeholder conversations
- Operator mindset with willingness to work hands-on in-platform while guiding big-picture strategy
- Collaborative leader who thrives in a fast-paced entrepreneurial environment
- Direct experience managing paid media for DTC and/or ecommerce clients is required
Nice to have
- Strategic
- Hands-on
- Client-facing
- Analytical
- Collaborative
- Entrepreneurial
Day to day
- Lead cross-channel paid media strategy and planning across a portfolio of DTC and ecommerce accounts.
- Act as a senior client partner by owning digital marketing strategy growth roadmaps and performance storytelling.
- Oversee campaign execution and optimization across Meta Google TikTok and emerging channels while staying hands-on for high-priority launches and complex tests.