Remote Associate Product Marketing Manager Job in United States SpotOn

Who you are

• A balance of creative instincts and analytic orientation is required
• Highly efficient at data analysis to assess market opportunity SAM and make pricing recommendations
• Efficient multi-tasker with ability to thrive in a fast-growth constantly changing start-up environment
• Excellent verbal and written communication skills
• Data driven able to set goals measure results and leverage data to make decisions
• A passion for hospitality and desire to help small businesses grow
• 1-2 years of PMM experience
• 3+ years of relevant start-up experience in marketing sales enablement or product development
• SMB marketing and restaurant experience is a plus
• BA/BS degree required

What the job involves

• Create feedback loops with cross functional stakeholders to define the scope of our products and understand product market fit
• Lead GTM planning for new launches: positioning and messaging competitive overviews persona building marketing & campaign planning and sales enablement with the goal of driving awareness and adoption of new products and features
• Partner with Marketing and Sales colleagues to drive cross-functional cross-channel marketing efforts to meet the growth objectives associated with major product initiatives
• Own product positioning and messaging to drive acquisitions and adoption from our customers
• Working with Brand & content teams drive the development of marketing assets & content to support product awareness and customer acquisition and engagement goals
• Become an internal expert on the market understanding the competitive landscape to uncover our unique differentiation and market size opportunities
• Build positive relationships across the organization with the ability to lead cross-functional team projects
• Track evaluate and report out on performance to internal stakeholders and leadership