B2B Marketing Communications Specialist
Skills
Collateral DesignDigital MarketingEditingMarketing SMedia MarketingPresentationsPublic Relations
What the job involves
The main requirements, responsibilities and hiring steps.
Requirements
- Bachelor's degree in Communications, Public Relations, or Marketing.
- Minimum of 5 years in communications, public relations, or marketing.
- 5 years of project management within a matrix organization.
- 5 years with Microsoft Office suite.
- 2 years of social media marketing.
- Ability to manage relationships, including senior staff.
- Experience in strategy and communication plan execution.
- Exceptional communication skills (verbal and written).
- Professional writing and copyediting, collateral design and development, web optimization, and data management.
- Proficiency with Adobe Creative Suite and RFPIO database.
Day to day
- Influence and implement marketing strategy for Workplace Well-being, focusing on lead generation and brand awareness.
- Build relationships across teams, including Senior Leadership, to coordinate promotional material development and design.
- Maintain sales collateral, manage social media channels, and develop targeted marketing campaigns.
- Collaborate with UHG for trade show and webinar management.