Brand Copywriter
Skills
Software As A ServiceComputed TomographyContent CreationEditorialInterviewing Subject Matter ExpertsProfessional ServicesSales
What the job involves
The main requirements, responsibilities and hiring steps.
Requirements
- Proven experience as a B2B brand copywriter or content strategist
- Exceptional storytelling and messaging capabilities
- Strong portfolio across websites thought leadership case studies and digital marketing content
- Ability to balance brand messaging with SEO best practices
- Experience interviewing subject matter experts and transforming insights into compelling content
- Strong understanding of audience-driven messaging and content strategy
- Ability to manage multiple projects while meeting deadlines
- Experience writing for SaaS professional services consulting or startup environments preferred
- Highly preferred previous experience creating content for companies offering fractional finance and or HR leadership services
Nice to have
- Strategic thinker
- Strong editorial instinct
- Clear confident writer
- Collaborative
- Audience focused
- Brand conscious
Day to day
- Develop compelling brand-aligned copy across multiple content formats including website pages thought leadership articles social media and case studies
- Interview executives and subject matter experts then translate complex business concepts into clear engaging accessible messaging
- Collaborate with stakeholders to shape strategic messaging maintain a consistent brand voice and create content that supports audience engagement and business goals