Business Development Director

Skills
Business DevelopmentCryptocurrency RegulationCryptocurrency TradingKOL DevelopmentKOL IdentificationKOL ManagementPartner Relationship Management
Role

What the job involves

The main requirements, responsibilities and hiring steps.

Requirements

  • Bachelor's degree or above
  • 5+ years in overseas KOL BD influencer marketing or growth within Web3 crypto or blockchain
  • 3+ years in team leadership or management roles
  • Experience in top-tier crypto exchanges or leading Web3 financial platforms preferred
  • Strong global network of KOLs influencers communities and media partners
  • Deep understanding of regional influencer ecosystems pricing models and collaboration structures
  • Proven ability to scale KOL programs from scratch and deliver measurable growth
  • Fluent in English written and spoken
  • Able to handle international negotiations and business communications independently
  • Strong familiarity with TikTok YouTube X Twitter and Telegram
  • Strong business negotiation stakeholder management and cross-functional coordination skills
  • Highly data-driven with ability to translate insights into action
  • Results-oriented resilient under pressure and comfortable in fast-paced global environments
  • Strong cross-cultural communication and global mindset
  • Strong understanding of crypto industry compliance and risk control requirements
  • High integrity ownership and accountability
  • Strong collaboration mindset across distributed global teams

Nice to have

  • Global mindset
  • Cross-cultural communication
  • High integrity
  • Ownership
  • Accountability
  • Results-oriented
  • Resilient
  • Data-driven

Day to day

  • Lead global KOL and influencer strategy across Web3 and crypto markets to drive user acquisition and trading growth.
  • Build and scale overseas KOL channels by identifying onboarding and managing top and mid-tier partners across major regions.
  • Direct a high-performing BD team while creating KPIs SOPs training systems and performance frameworks to improve execution.