Campaign Manager
Skills
Campaign StrategiesCampaignsContent SyndicationCustomer AcquisitionDigital MarketingMarketing CampaignsPaid Social Media
What the job involves
The main requirements, responsibilities and hiring steps.
Requirements
- 5+ years of experience building strategic multi-channel campaigns, generating demand and contributing to pipeline.
- Experience in large, global B2B technology, software and/or services companies.
- Ability to define marketing objectives, execute integrated campaigns, and track results.
- Deep understanding of the demand waterfall and conversion optimization strategies.
- Experience in digital and direct marketing, including email, social media, search engine marketing, paid social, content syndication, webinars/virtual events, direct mail, and more.
- Excellent communication, presentation, and interpersonal skills.
- Creative, analytical, and strategic thinker.
- Strong organizational and project management skills.
- Strong sense of accountability and ownership.
- Ability and desire to work in a results-oriented, fast-paced team environment.
Nice to have
- Experience with ABM strategies and tactics
- Deep understanding of account targeting, personalization, and engagement.
Day to day
- Lead planning and execution of marketing campaigns aligned to GTM priorities and goals for r/EMEA.
- Coordinate with the Director of Campaign Strategy and Demand Generation and Regional Marketing Leader to implement marketing strategies.
- Design, implement, and measure marketing campaigns by combining central and local elements to meet revenue and pipeline targets.
- Optimize conversion throughout the marketing funnel and maximize marketing ROI for the region.
- Establish and maintain cross-functional global relationships. Track, manage, and assess success metrics to improve marketing strategies.
Hiring process
- Apply today