Community Marketing Executive
Skills
B2B MarketingCampaignsMarketingMarketing CampaignsSocial MediaTiktok MarketingVideo Marketing
What the job involves
The main requirements, responsibilities and hiring steps.
Day to day
- Plan record and distribute video content via key marketing channels
- Regularly interview subject matter experts customers and other community stakeholders
- Oversee project management of new and existing video content
- Produce regular reports to advise leadership on a video-first marketing strategy
- Conduct market research with both customers and prospects to identify content gaps
- Support the planning and execution of Gleanin’s virtual marketing events and distribute on-demand content
- Plan and execute LinkedIn Live events for Gleanin’s customers
- Work with journalists and other stakeholders to further distribute Gleanin's content
- Attend virtual and in-person industry events to collaborate with subject matter experts
- Stay updated on industry trends video best practices and emerging technologies in B2B marketing