Community Relations Specialist
Skills
Event MarketingEventsGrassroots OrganizingLead GenerationManaged CareMarketingNetworking
What the job involves
The main requirements, responsibilities and hiring steps.
Requirements
- Bachelor's Degree in Marketing Business Administration or related field required
- 3+ years sales or marketing experience preferably with government products
- Required health insurance or managed care experience preferred
- Specific language skills may be required by some plans
- Driver's license may be required by some plans
- Life and Health License can be obtained within 90 days if required
- Must be willing to travel within assigned territory for Medicare roles
Nice to have
- Relationship-building
- Community-focused
- Cross-functional collaboration
- Event coordination
- Market awareness
- Presentation skills
- Networking
Day to day
- Leads community outreach and marketing efforts to grow membership and enrollment through events, presentations, health fairs, and new market initiatives.
- Builds strong relationships with brokers, providers, vendors, and internal teams to support visibility, lead generation, and successful market execution.
- Develops training materials, product orientations, and collateral support while coordinating projects, workflows, and outreach strategies across the department.