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Content Marketer
Skills
BacklinksContent CreationContent ManagementContent MarketingData AnalyticsDigital MarketingMarketing Campaign Management
What the job involves
The main requirements, responsibilities and hiring steps.
Requirements
- Experience in developing and executing comprehensive content strategies
- Experience with website management, Google Analytics, and SEO tools
- Knowledge of on-page and technical SEO
- Strong ability to analyse data and derive actionable insights
- Experience in digital PR and high-quality backlink acquisition
- Ability to manage multimedia content projects effectively
- Proficient in performing competitor analysis and applying insights to improve strategies
- Excellent written and verbal communication skills, with attention to detail
- Experience in developing strategies to increase audience engagement and interaction
- Enthusiastic and hands-on, with the ability to juggle priorities and manage time effectively
- Experience managing tasks and working within teams in a remote work setting
- Ability to bring fresh ideas and creative approaches to content marketing
- Strong project management skills, including managing content calendars and ensuring timely delivery
Nice to have
- Creative and innovative thinking
- Strong project management skills
- Communication skills
- Adaptability
- Remote work experience
- Digital PR skills
Day to day
- Supporting the marketing team in executing marketing and communications strategy
- Collaborating with an SEO expert and content creators to drive organic traffic
- Planning, designing, and optimising content for digital presence
- Managing content uploads across websites and developing content and page plans
- Conducting data analysis to measure content effectiveness and making data-backed recommendations
- Overseeing the creation and integration of multimedia content for various platforms
- Performing competitor analysis to identify opportunities and trends
- Assisting with digital PR campaigns to build brand visibility and high-quality backlinks
- Supporting various marketing projects and ensuring brand consistency across all materials
Hiring process
- Send your CV and a cover letter outlining your suitability for the role to hr@castlecraig.co.uk or complete an online application on our website
