Content Writer Digital Marketing Specialist

Skills

Ad ServingAttention To DetailContent CreationDigital MarketingDigital Marketing ContentHigh Level Of AccuracyJournalism

Role

What the job involves

The main requirements, responsibilities and hiring steps.

Requirements

Bachelor’s degree in marketing, communications, journalism or related field
3–5+ years of relevant professional work experience (internships or fellowships applicable)
Strong understanding of digital and social media landscape
Experience with platforms: LinkedIn, Facebook, YouTube, Salesforce Marketing Cloud, Google Analytics, Adobe InDesign, Adobe Photoshop
B2B marketing communications experience
Wellness, healthcare, or benefits related industry experience
Able to independently move projects forward
Prioritize tasks and meet deadlines
Ability to create and deliver multiple digital marketing content projects accurately and with attention to detail
Outstanding communication skills
Proficient in MS Office

Nice to have

B2B marketing communications experience
Wellness, healthcare, or benefits industry experience

Day to day

Create impactful editorial content for website, social media and newsletters.
Source or create graphics, video, and audio content to distribute via digital media channels.
Implement end‐to‐end digital marketing content creation, execution, delivery, and measurement.
Maintain content calendar and creatively repurpose content across channels.
Develop and oversee digital content approval and delivery process.
Monitor digital benchmarks and suggest strategic ideas to enhance online engagement.

Company

Why this team might suit you

Mission, benefits, values and useful company context.

Mission

Customized approach to employee wellbeing solutions to engage even the most hard to reach, because one size does not fit all WellSpark delivers whole-person wellbeing support. From group and individual lifestyle coaching and chronic disease self-management support, to incentive programs, we have everything employers need to cultivate and promote a culture of wellbeing. Employees face numerous challenges—physical, psychological, and social—that can become barriers to maintaining good health. WellSpark’s programs help employers create a culture of health motivating employees to engagement and enduring change. WellSpark helps make the connections between health, data, work, and personal experiences; then meets people where they are with actions that are compatible to their unique individual circumstances. This life-dimensional approach is what makes WellSpark different.

Values

Customized approach to employee wellbeing solutions to engage even the most hard to reach, because one size does not fit all WellSpark delivers whole-person wellbeing support. From group and individual lifestyle coaching and chronic disease self-management support, to incentive programs, we have everything employers need to cultivate and promote a culture of wellbeing. Employees face numerous challenges—physical, psychological, and social—that can become barriers to maintaining good health. WellSpark’s programs help employers create a culture of health motivating employees to engagement and enduring change. WellSpark helps make the connections between health, data, work, and personal experiences; then meets people where they are with actions that are compatible to their unique individual circumstances. This life-dimensional approach is what makes WellSpark different.