A pro at conceptual thinking and turning ideas into innovative, original, and effective campaigns that push creative boundaries while staying true to the brand.
The ability to maintain consistent brand voice, tone, and style across all communications, while also having the flexibility to adapt the tone when necessary for different campaigns or platforms.
An understanding of interpreting creative briefs and requests to develop concepts for execution.
Attention to detail and exceptional quality of craft (you can see the big picture, but also spot a missing comma).
A willingness to receive and give constructive feedback to continually refine and improve your work.
Flexibility to adapt depending on changing project requirements, feedback, and priorities while maintaining a high level of work.
A passion for creativity, innovation, and storytelling.
A team player who adds value with a solution-oriented mindset and an affinity for growth.
A love of the Oxford Comma preferred (we’re supporters over here).
Excellent communication skills, both written and verbal.
Desirables
Creative thinking
Attention to detail
Quality of craft
Constructive feedback
Adaptability
Passion for storytelling
Team player
Solution-oriented
Affinity for growth
Love of the Oxford Comma
Excellent communication
What the job involves
The Copywriter will be a key idea contributor and a master of words, telling our story across a variety of B2B and B2C channels. You will have a keen eye for brand guidelines, develop conceptual ideas, and maintain our brand voice and tone consistently. Your work will stand out and make people want to do a double take. We’re talking high-quality content that challenges industry standards.
Bring the brand to life: You’ll be the words behind our brand’s voice. Craft compelling and innovative content that resonates with our audience and meets our marketing goals for various mediums, including digital, print, and video. Create compelling copy: Your words make a difference. Write clear, persuasive copy that tells our story, communicates key brand messages, and inspires action and engagement.
Keep it on brand: Reflect our brand voice and style guidelines in everything you write. Maintaining consistency is what solidifies our brand and builds trust with our audience. Adapt and optimize content: Tailor copy to different platforms and formats, while optimizing for different audiences, brand voice, and marketing objectives. Team collaboration: Participate in brainstorms with positive energy and creative thinking. Work closely with the Creative and Video teams and other stakeholders to develop and execute concepts. Prioritize tasks based on business needs and keep the creativity flowing.
Credit Acceptance is a leading used car finance company committed to creating a positive workplace culture that fosters teamwork and innovation. Our mission is to empower our team members to excel in their professional journey while making a meaningful impact on the lives of our customers. We prioritize a strong work-life balance and continuous improvement to drive our financial success and community engagement.