Remote Creative Copywriter Job in New York, NY Zip Co

Who you are

What the job involves

• Refine own and champion our brand voice and messaging
• Lead development and implementation of our brand voice and messaging frameworks for internal and external communications B2C and B2B
• Coordinate copy and content with brand design product marketing growth affiliates CRM sales and CX teams to ensure consistent end-to-end experiences while maintaining content standards such as tone of voice guidelines
• Develop and refine messaging for product marketing materials ensuring consistency and alignment with brand guidelines
• Write clear engaging and persuasive copy for various platforms including website social media lifecycle and transactional journeys blogs and product descriptions
• Collaborate with the marketing team to develop and execute integrated full-funnel campaigns
• Create compelling product marketing content that highlights Zip’s key value propositions and differentiators
• Develop content for B2B communications including white papers case studies newsletters and LinkedIn posts and articles
• Assist in drafting press releases media pitches and other PR materials
• Ensure consistency in tone style and messaging across all internal and external communications
• Train and support teams in adopting and using the brand voice guidelines