Creative Director
Skills
Creative DirectionCreative IdeationCreative StrategyCreativity And InnovationYoutube
What the job involves
The main requirements, responsibilities and hiring steps.
Requirements
- Proven experience in YouTube creative strategy or creative direction with measurable growth results
- Demonstrated ability to grow channels and explain subscriber and view performance before and after your involvement
- Strong taste and strategic judgment with the ability to balance originality and performance
- Deep knowledge of YouTube trends meta cultures formats thumbnails scripts outlines editing and analytics
- Confidence managing client relationships coaching stakeholders and defending creative decisions calmly
- Ability to lead editors designers and scriptwriters with clear feedback and direction
- Skill in diagnosing performance issues and making specific data-led creative changes
Nice to have
- Direct
- Calm under pressure
- High standards
- Collaborative
- Analytical
- Strategic
Day to day
- Own creative strategy for multiple YouTube client accounts and shape viral-educational long-form content
- Partner closely with high-profile clients to develop concepts titles thumbnails scripts and packaging that drive growth
- Review analytics run A/B tests and refine videos after publication to improve retention views and subscriber growth