Creative Strategist

Skills
AdvertisingBriefingCreative IdeationCreativity SkillsEditingHooksLearning
Role

What the job involves

The main requirements, responsibilities and hiring steps.

Requirements

  • 2+ years of digital marketing experience
  • Understanding of paid media and converting content
  • Ability to brainstorm ad angles and concepts
  • Strong organisation and attention to detail
  • Able to manage multiple projects simultaneously
  • Open-minded and willing to learn
  • Comfortable sharing learnings with team members and clients
  • Passion for ecommerce and digital marketing

Nice to have

  • Creative
  • Curious
  • Organised
  • Detail-oriented
  • Collaborative
  • Open-minded

Day to day

  • Brainstorm compelling ad angles and hook variations each week, then brief the editing team for production-ready assets.
  • Develop creative strategy for new accounts by creating and maintaining a master client document.
  • Monitor industry trends, ad policy updates, and competitor performance to inspire fresh creative concepts and improve results.