Creative Strategist
Skills
BriefsCTRConsumerCreative BriefsEnglishHealth & WellnessMarketing
What the job involves
The main requirements, responsibilities and hiring steps.
Requirements
- 5+ years of experience in creative strategy or performance marketing
- Track record of briefs and concepts that measurably improved performance
- Fluency in ad account metrics including CTR hook rate CPA and ROAS
- Experience across both paid and organic content strategy
- Confidence presenting strategy and results directly to clients
- Case studies from consumer product ecommerce brands ideally health and wellness
- Excellent written and verbal English
- Comfortable working independently and remotely with high ownership
Nice to have
- High ownership
- Independent working
- Client facing
- Strategic thinking
- Analytical mindset
- Creative judgement
Day to day
- Own creative direction end to end across paid and organic channels for ecommerce clients
- Turn performance data and audience insight into briefs hooks and testing frameworks that guide creative execution
- Shape organic content strategy alongside paid media and present strategic insight directly to clients