Creative Strategist
Skills
Analytical SkillsBriefsCTRCraftsmanshipCreative BriefsEnglishInstagram
What the job involves
The main requirements, responsibilities and hiring steps.
Requirements
- Experience in Creative Strategy ideally in a performance-driven environment
- Strong analytical mindset with the ability to connect data to creative decisions
- Proven experience writing creative briefs and collaborating with performance and design teams
- A conceptual thinker with strong storytelling visual and hook instincts for Facebook and Instagram
- Very good English skills both written and spoken
- Organized proactive and self-motivated with the ability to prioritize and manage multiple projects efficiently
Nice to have
- Collaborative
- Creative
- Data-driven
- Proactive
- Organized
- Self-motivated
Day to day
- Lead creative strategy for flagship brands across Meta and other paid social channels.
- Analyze campaign performance market trends and competitor activity to uncover data-driven creative insights.
- Write actionable creative briefs and collaborate with designers video editors and videographers to build high-performing ads.
- Develop storylines hooks and visual directions for new video and image creatives while continuously optimizing existing assets.