CRM & Loyalty Marketing Specialist

Skills
BirthConsumer BrandingCustomer MarketingData IntegrityDatabasesEmail DesignInterest Rates
Role

What the job involves

The main requirements, responsibilities and hiring steps.

Requirements

  • 2-4 years of experience in marketing CRM loyalty email marketing digital marketing or related field
  • Experience managing email platforms such as Mailchimp and Klaviyo
  • Strong analytical and reporting skills with ability to interpret data
  • Advanced proficiency with Microsoft Excel and Google Sheets
  • Strong organizational skills and attention to detail
  • Excellent written and verbal communication skills
  • Ability to manage multiple projects and deadlines simultaneously
  • Comfortable working independently while collaborating across teams
  • Valid California Driver's License and ability to travel throughout Northern California

Nice to have

  • Analytical
  • Organized
  • Detail-oriented
  • Independent
  • Collaborative
  • Adaptable

Day to day

  • Owns the execution and optimization of customer marketing programs across email loyalty and CRM channels
  • Designs builds schedules deploys and monitors email campaigns while improving segmentation automation and performance
  • Manages loyalty administration customer databases reporting and cross-platform analytics to drive engagement retention and revenue