RRemoteville
Seatfrog logoSeatfrog

CRM Campaign Developer

Skills
ContextCustomer ExperienceEnhanced Data Rates For GSM EvolutionEvolutionGmailHTMLMobile Messaging
Role

What the job involves

The main requirements, responsibilities and hiring steps.

Requirements

  • 5 to 8 years of CRM or lifecycle campaign development experience
  • Strong experience with Braze including Canvas segmentation Liquid personalisation and multi-channel execution
  • Experience building behaviour-triggered lifecycle journeys
  • Experience working with Amplitude including cohort syncing and funnel analysis
  • Solid experience building responsive HTML email templates
  • Experience using Connected Content for dynamic data integration
  • Experience in mobile-first environments including push notifications deep linking and in-app messaging
  • Strong proficiency in HTML and CSS for email development
  • Advanced knowledge of Liquid templating
  • Understanding of Braze Canvas architecture journey logic testing and analytics
  • Familiarity with APIs webhooks and JSON
  • Understanding of email deliverability fundamentals
  • Awareness of mobile messaging requirements across iOS and Android
  • Basic JavaScript knowledge is beneficial
  • High attention to detail and strong QA discipline
  • Strong problem-solving and technical troubleshooting skills
  • Clear communication with technical and non-technical stakeholders
  • Collaborative and proactive approach to delivery

Nice to have

  • High attention to detail
  • Strong QA discipline
  • Problem-solving ability
  • Collaborative approach
  • Proactive delivery

Day to day

  • Build and configure behaviour-triggered lifecycle journeys in Braze across email push and in-app channels
  • Develop responsive HTML and CSS email templates with Liquid personalisation and Connected Content for dynamic messaging
  • Own QA testing documentation and platform improvements to deliver reliable compliant customer experiences

Hiring process

  • 30 Minute Screener with Lucy (Senior Talent + People Partner)
  • 60 Minute Technical Interview with Sheran (Head of Growth) and Lisa (CRM Manager)
  • 30 Minute Culture Interview with Iain (CEO) and Dirk (CTO)