RRemoteville

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CRM Marketing Technologist

Skills
Artificial IntelligenceCustomer Relationship ManagementEmbedded SystemsEngineeringMarketing AnalyticsMarketing CampaignsSMS
Role

What the job involves

The main requirements, responsibilities and hiring steps.

Requirements

  • 5+ years of experience on a CRM marketing team
  • Track record of owning complex lifecycle initiatives from strategy through execution
  • Experience designing advanced journeys audience logic and conditional flows inside an ESP like Iterable
  • Comfort leading technical discovery before a brief is written
  • Used AI to scale CRM programs in execution QA audience logic or workflow automation
  • Ability to translate vague product marketing problems into clear lifecycle strategy
  • Self-directed detail-oriented and comfortable working across cross-functional teams

Nice to have

  • Technical builder
  • Strong ambiguity handling
  • Detail-oriented
  • Self-directed
  • Cross-functional communicator

Day to day

  • Owns complex lifecycle and CRM initiatives from strategy through execution across email mobile messaging and in-app channels
  • Leads technical discovery designs scalable journeys audience logic personalization frameworks and channel orchestration for CRM programs
  • Partners closely with Lifecycle Strategy Product Marketing Analytics Creative and Engineering to improve CRM quality efficiency and business outcomes