CRM Specialist
Skills
Business Relationship ManagementCampaignsCustomer Relationship ManagementData AnalyticsDigital MarketingEmail MarketingMarketing
What the job involves
The main requirements, responsibilities and hiring steps.
Requirements
- Around 3+ years of experience in CRM management email marketing or marketing automation
- Hands-on experience with HubSpot Marketo Salesforce Klaviyo or similar platforms
- Strong understanding of email marketing best practices segmentation and automation workflows
- Experience with A/B testing personalization and dynamic content strategies
- Knowledge of lead scoring drip campaigns and customer journey mapping
- Familiarity with HTML/CSS for email formatting is a plus
- Analytical mindset with experience using Google Analytics CRM dashboards and reporting tools
- Strong attention to detail and ability to optimize email deliverability and engagement rates
- Experience working in fast-paced data-driven marketing environments
Nice to have
- Detail-oriented
- Data-driven
- Collaborative
- Fast-paced mindset
- Analytical
Day to day
- Develop and run targeted email marketing campaigns and drip sequences
- Manage CRM workflows segmentation and lifecycle automation to improve customer engagement and retention
- Analyze performance metrics and continuously optimize templates deliverability personalization and behavioral triggers
- Collaborate closely with marketing sales and product teams in a fast paced onsite environment
- Ensure CRM and email activities comply with GDPR CCPA and other regulations
Hiring process
- Submit your own work without AI-generated assistance
- Application materials, assessments, and interviews must be original
