Customer Growth Lead
Skills
BusinessCustomer AcquisitionCustomer Relationship ManagementGamingLeadershipMarketingOptimization
What the job involves
The main requirements, responsibilities and hiring steps.
Requirements
- Hands-on performance and paid marketing experience
- Personal experience running and optimising campaigns
- Practical experience setting up and optimising ad networks or user acquisition channels
- End-to-end growth craft across paid lifecycle email and launch
- Comfort owning a budget and making data-led optimisation decisions
- Lifecycle and retention marketing experience across email and CRM
- Fluency with martech tooling and onboarding customers onto growth products
- High autonomy and ownership
- Strong communication and influence skills
- Comfort using AI daily for copy creative reporting and optimisation
Nice to have
- Gaming industry experience
- Games UA background
- Adtech experience
- E-commerce growth experience
- Retail growth experience
Day to day
- Own end-to-end performance marketing for a portfolio of game studios
- Plan launch growth strategies and run paid acquisition campaigns across multiple channels
- Build and optimise lifecycle programs email and CRM flows to retain and re-engage players
Hiring process
- Human reviews every application
- Applicant receives a response from the team
