Remote Customer Marketing Manager Job in London, UK Bell Integration - Driving Digital Transformation

Who you are

• 5+ years of experience and suitable marketing qualification
• Strong understanding of the B2B technology marketplace
• Proven track record of crafting ABM plans that drive engagement and pipeline
• Excellent analytical skills
• Good understanding of customer analysis and utilising engagement data
• Excellent customer-facing relationship building and internal communication skills
• Proficient in using CRM systems (Salesforce)
• Strong project management skills
• Experience partnering with external agencies
• Experience planning and maintaining ABM campaign budgets and proving ROI
• Ability to react and dynamically respond to sales team and business needs

What the job involves

• Developing and delivering short-term and long-term ABM strategies and campaigns
• Providing customer analysis to identify potential demand, solution white space, target personas and engagement mapping
• Reporting on account advocacy, retention, engagement and other core KPIs
• Working collaboratively with the strategic sales team and product marketing manager to align our GTM strategy with our customers’ needs
• Creating case studies, testimonials, and decks with the sales team, content manager, copywriters, and design agencies
• Leveraging the marketing tech stack to share insight and provide reporting, tracking, and accountability