RRemoteville
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Demand Gen Marketer

Skills
Software As A ServiceData AnalyticsFinancial ServicesMarketing AnalyticsMarketing ProgramsMulti-Channel MarketingNew Marketing Channels
Role

What the job involves

The main requirements, responsibilities and hiring steps.

Requirements

  • 3–6+ years in demand generation growth marketing or related B2B SaaS roles
  • Proven track record of driving pipeline and revenue through marketing programs
  • Strong understanding of multi-channel marketing including paid outbound content and events
  • Data-driven mindset with experience analyzing and optimizing campaign performance
  • Ability to operate strategically and tactically in a fast-paced environment
  • Strong collaboration skills across marketing sales and product teams
  • Comfortable experimenting iterating quickly and learning from results

Nice to have

  • Ownership
  • Growth mindset
  • Collaborative
  • Data driven
  • Experimental

Day to day

  • Own and scale multi-channel demand generation campaigns across outbound paid content events and partnerships
  • Develop programs that generate qualified pipeline for enterprise accounts in insurance and wealth management
  • Test audiences messaging and channels analyze performance and optimize campaigns to improve pipeline and ROI