RemotevilleRemote Demand Generation Manager Job in UK Blackbaud
Demand Generation Manager Blackbaud
£ -
Content MarketingCustomer AcquisitionDemand GenerationLead GenerationLead NurturingMarketing AnalyticsMarketing AutomationMarketing CampaignsMarketing OperationsPerformance Metrics
Junior (1-2 years) - Mid-level (3-4 years)
UK
We provide essential software for the people and organizations who change the world. Let's fuel impact together.
3490+ employees
NonprofitSoftwareEducation
Role
Who you are
- 5+ years of marketing experience, with significant exposure to Demand Generation in a SaaS environment
- Advanced project management and time management skills
- Experience with CRM and Marketing Automation software, preferably Marketo and Salesforce
- Exceptional analytical and campaign reporting skills
- Previous sales enablement experience
What the job involves
- Develop and implement demand generation strategies
- Manage lead nurturing programs to accelerate prospect movement through the sales funnel
- Execute integrated marketing campaigns using email, paid social, and PPC
- Create content for lead generation activities
- Lead webinars and virtual events directing audience generation and content creation
- Track and report on performance metrics
Company
Company mission
Blackbaud is dedicated to powering social impact by providing essential software solutions to accelerate fundraising, nonprofit financial management, digital giving, grantmaking, corporate social responsibility, and education management.Company benefits
- Remote-first flexible work culture
- Equal opportunity employment
Company values
- Social Impact
- Innovation
- Diversity
- Inclusivity