Bachelor in Marketing or related field with 5+ years experience in developing integrated marketing communication and demand generation strategies in a B2B environment
Experience in creating marketing plans and strategies to drive tangible results via demand waterfall
Proficiency in digital media, social marketing platforms, online search strategies, and ABM campaigns
Strong copywriting skills for emails, social media posts, and landing pages
Knowledge of marketing automation systems, particularly Eloqua, and ability to analyze marketing data
Project management skills, delivering results in a fast-paced environment, and managing campaign budgets
Understanding solution-selling approach in targeted vertical markets and working with sales teams
Exceptional verbal and written communication skills and agency management experience
Desirables
Creative Agencies
Data-Driven Decision Making
Deadline Oriented
Integrated Marketing
Landing Pages
Marketing Analytics
Marketing Campaign Management
Marketing Campaigns
Sales Enablement
What the job involves
Lead the creation of integrated marketing plans and strategies for defined verticals
Coordinate and prioritize campaigns, promotions, and strategies for key audience engagement
Create compelling marketing content and assets to convey the value of solutions to targeted audiences
Motorola Solutions is dedicated to building and connecting technologies to help protect people, property, and places, ensuring safety and security in communities, schools, hospitals, and businesses worldwide.