Digital content lead
Skills
Content StrategyMedia ManagementSocial MediaSocial Media ManagementSocial Media OptimizationStakeholder Management
What the job involves
The main requirements, responsibilities and hiring steps.
Requirements
- 5+ years experience and demonstrable track record in content strategy user research content design and development
- Passion for and experience in business sustainability
- Relevant degree
Nice to have
- stakeholder management
- social media management
Day to day
- Carrying out user research to understand user needs
- Analysing data from Google Search Console Google Analytics Hotjar and other sources to understand user needs and behaviour
- Developing the content roadmap
- Producing new content in collaboration with subject matter experts
- Reviewing and continuously improving the Information Architecture (IA)
- Managing social media channels
- Managing the UKBCH programme advisory board
- Managing relationships with external web content and promotion delivery partners