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Digital Growth Marketer
Skills
E-CommerceShopifyAmazon Seller CentralB2B MarketingDigital MarketingGoogle AnalyticsKlaviyo
What the job involves
The main requirements, responsibilities and hiring steps.
Requirements
- Bachelor's degree in business marketing or a related field
- Minimum 3 years of experience in e-commerce within the retail or consumer packaged goods industry
- Proven track record of success in optimizing DTC B2B and Amazon advertising campaigns
- In-depth knowledge of e-commerce platforms and tools
- Strong proficiency in Search Engine Optimization (SEO) and digital marketing strategies
- Exceptional analytical skills to interpret e-commerce metrics and data
- Advanced proficiency in Shopify Amazon and Google Analytics
- Preferred experience with Yotpo Klaviyo and Netsuite
Nice to have
- Yotpo experience
- Klaviyo experience
- Netsuite experience
Day to day
- Develop and execute e-commerce marketing strategies to drive sales and revenue growth for DTC B2B and Amazon channels
- Optimize e-commerce platforms and tools for maximum efficiency and performance
- Conduct in-depth analysis of e-commerce metrics to identify trends opportunities and areas for improvement
- Implement SEO best practices to increase organic website traffic and visibility
- Manage and optimize paid advertising campaigns across various channels
- Collaborate with cross-functional teams to develop and execute integrated marketing campaigns
- Stay up-to-date on industry trends and best practices
Hiring process
- Apply online
- Initial screening
- Verbal or video interview
- Final decision