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Digital Marketing Lead

Skills
CampaignsDigital MarketingGoogle AnalyticsHubspotInbound MarketingKey MetricsMarketing Campaigns
Role

What the job involves

The main requirements, responsibilities and hiring steps.

Requirements

  • 4+ years of proven success in inbound marketing in B2B SaaS
  • Strong ability to interpret data, identify key metrics, and optimize campaigns based on performance insights
  • Hands-on experience with digital marketing tools and platforms, including Meta ads platform, Google Analytics, WordPress, HubSpot
  • Ability to think creatively and strategically, balancing short-term results with long-term brand building
  • Excellent communication and collaboration skills, with a knack for working cross-functionally in a fast-paced environment

Nice to have

  • Driven
  • Innovative
  • Passionate
  • Collaborative

Day to day

  • Drive digital marketing campaigns from concept to execution
  • Analyze key metrics and adapt strategies to optimize performance
  • Collaborate with cross-functional teams to create cohesive marketing campaigns