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Digital Marketing Manager

Skills
CampaignsContent CreationContent StrategyDigital MarketingDigital StrategyMarketingMarketing Campaigns
Role

What the job involves

The main requirements, responsibilities and hiring steps.

Requirements

  • Managing paid social media campaigns
  • Strong copywriting skills
  • Excellent communication skills for client and stakeholder engagement
  • Experience with email marketing platforms
  • Analytical mindset with focus on data-driven decision-making
  • Deep understanding of golf
  • Ability to work independently and solve problems proactively
  • Leadership skills for managing cross-functional teams and freelancers
  • Familiarity with SEO and website optimisation strategies
  • Proficiency in using AI tools to streamline workflows and innovate campaigns
  • Experience in freelancer management
  • Degree or relevant qualification in marketing

Nice to have

  • Experience within sports or golf industries
  • Experience with global brands or top-tier golf clubs

Day to day

  • Lead digital marketing campaigns for globally recognised golf brands and prestigious Top 100 Golf Clubs.
  • Shape and refine the agency’s digital service offerings in collaboration with leadership.
  • Build and nurture client relationships through compelling reporting and insights.
  • Optimise paid social campaigns, especially across Meta platforms, ensuring high ROI for clients.
  • Lead email marketing strategies, personalise campaigns for engagement and conversions.
  • Stay updated with industry trends and leverage AI tools for continual campaign improvement.
  • Present strategies and results confidently in client meetings, both virtual and in-person.
  • Manage internal project tools for team efficiency and task clarity.
  • Foster innovation using data-driven insights to elevate campaign performance.