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Digital Marketing Manager

Skills
Software As A ServiceCustomer SuccessData AnalyticsKeyword ResearchLanding PagesManagementMarketing Analytics
Role

What the job involves

The main requirements, responsibilities and hiring steps.

Requirements

  • 3-5 years of digital marketing experience preferably in B2B environments
  • Strong content creation and writing skills with SEO-focused output
  • Hands-on experience managing paid advertising campaigns
  • Demonstrated SEO knowledge and organic search improvement experience
  • Experience with email marketing campaigns and automation
  • Social media marketing experience especially LinkedIn for B2B audiences
  • Self-starter mentality with ability to work independently
  • Strong analytical skills and comfort with marketing analytics and reporting
  • Excellent project management and organizational skills

Nice to have

  • Hands-on
  • Self-starter
  • Analytical
  • Organized
  • Independent

Day to day

  • Build and execute the full digital marketing strategy from the ground up for a growing nonprofit software company
  • Create compelling content, optimize SEO, and improve organic visibility across search engines and AI bots
  • Manage paid advertising, landing pages, email campaigns, and social media to drive qualified leads and brand awareness