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Digital Marketing Operations Specialist
Skills
Document PreparationMarketing AutomationMarketing OperationsOperationsSocial Media ManagementUser RequirementsWritten
What the job involves
The main requirements, responsibilities and hiring steps.
Requirements
- 3+ years of experience in digital marketing operations or a related field
- Proven experience with marketing automation platforms especially HubSpot
- Strong understanding of social media marketing best practices and content creation strategies
- Experience with social media scheduling and management tools is a plus
- Experience with SEO copywriting and keyword optimized content
- Excellent communication and collaboration skills
- Ability to work independently and as part of a team
- Proficient in project management and organizational skills
- Attention to detail and a commitment to accuracy
- Ability to manage multiple tasks simultaneously and prioritize effectively
Nice to have
- HubSpot Marketing certification
- Experience with social media management tools
Day to day
- Support and optimize marketing tools and campaigns across various digital channels
- Leverage marketing automation best practices and operational efficiency
- Take ownership of our social media presence
- Execute maintain and improve marketing automation functions within HubSpot
- Collaborate with key stakeholders to design and maintain core marketing operations processes
- Identify gaps in marketing processes and optimize workflows
- Monitor and analyze social media engagement and adapt strategies accordingly
- Plan write and publish high-quality content across various channels
- Track and deliver critical marketing system and operational projects
- Analyze marketing data and generate reports to inform future strategies