Digital Marketing Specialist
Skills
Ad ServingCross-Team CollaborationDigital MarketingDigital StrategyEmail MarketingMarketing AnalyticsMarketing Automation
What the job involves
The main requirements, responsibilities and hiring steps.
Requirements
- Bachelor’s degree required
- Experience in digital marketing for technical products
- Experience with MarTech tools (like Marketo, Salesforce, reporting and analytics, GA4, PPC, CMS, Wordpress)
- Ability to travel 20% of the time, domestic and international travel is required
Nice to have
- Marketo Certification a plus
- A passion for the ocean and climate science
Day to day
- Develop web content and execute all web updates to ensure consistency of voice, brand standards, and digital strategy
- Own execution of email campaigns to acquire new customers and move existing customers through the customer journey
- Leverage the power of Marketing Automation to deliver on digital strategy and execute CRM marketing campaigns
Hiring process
- This requisition will be open for a minimum of five days, though it may be open for a longer period of time. Submit application promptly.