Digital Marketing Specialist

Skills
BAUBing AdsBudget ManagementCampaignsContent DeliveryDigital MarketingGoogle Ads
Role

What the job involves

The main requirements, responsibilities and hiring steps.

Requirements

  • Minimum 3 years’ experience in a similar role
  • Competence with media platforms Google Adwords Bing Ads and LinkedIn Campaign Manager
  • Sound understanding of international paid media and broader digital marketing strategies
  • Highly motivated and results-driven
  • Ability to work to deadlines prioritize and manage time effectively manage stakeholder expectations
  • Commercially/pipeline focused ability to work within budgets and optimize activity to yield best ROI
  • Collaborative team player
  • Confident and self-starting ability to work on own initiative with a proactive 'can-do' attitude
  • Creative and able to think outside the box to constantly strive to improve
  • Data-driven and analytical mindset with willingness to learn new skills

Day to day

  • Planning and delivering international digital marketing initiatives across multiple markets
  • Generating hot and warm leads through various paid media channels to impact sales pipeline positively
  • Analyzing, managing, and optimizing campaigns in search, display, and LinkedIn for core regions.