Digital Marketing Strategist
Skills
Content Management SystemsMicrosoft OfficeSEOSEMEmail MarketingLead NurturingRetargeting
What the job involves
The main requirements, responsibilities and hiring steps.
Requirements
- 6+ years of experience in Digital Marketing Web Experience Digital Strategy or Digital Experience Consulting
- Strong experience in Digital Marketing Strategy and multi-channel marketing
- Expertise in SEO SEM Email Marketing Lead Nurturing Retargeting and ABM
- Deep understanding of AI automation personalization and emerging digital trends
- Proven experience in Web Strategy CMS Platforms and digital experience management
- Ability to evaluate complex digital ecosystems and convert findings into clear business strategies
- Strong stakeholder management presentation and communication skills
- Experience working within global B2B organizations preferred
- Advanced proficiency in Microsoft Office Suite
- Bachelor's Degree in Marketing Communications Digital Media Human-Computer Interaction or related field
Day to day
- Define and drive digital experience strategy across web properties and digital marketing channels.
- Partner with global marketing business product content and technology teams to deliver impactful digital experiences.
- Analyze digital ecosystems user journeys and regional market differences to develop actionable recommendations and improve performance.