Digital Marketing Strategy Associate Manager
Skills
Ad Hoc ReportingBusiness InsightsClient RelationsDigital MediaEasily AdaptableGo-To-Market StrategyMarketing Strategy
What the job involves
The main requirements, responsibilities and hiring steps.
Requirements
- Minimum of 3 years of strategic experience working within the Retail Media ecosystem (Retail, Agency, Brand, Mar-Tech, and/or Ad-Tech).
- Working knowledge of multiple platforms such as Amazon Media Services, The Trade Desk, StackAdapt, Roundel, Walmart Connect, Meta, Google, etc.
- Ability to build strong data-driven insights within Power Point decks and deliver a concise story.
- Interest in the dynamic and complex interaction between e-commerce and digital advertising.
- Eager to expand expertise and willing to learn and grow in other channels and platforms.
- Enjoy developing professional relationships with clients and becoming a strategic part of their ongoing operations.
- Action-oriented and detail-oriented.
- Strong business management and organizational skills.
- Proficiency in Excel with the ability to organize and consolidate multiple data sources for analysis.
Nice to have
- working knowledge of multiple platforms
- strong data-driven insights
- interest in e-commerce and digital advertising
- willingness to learn
- adaptability and flexibility
- developing professional relationships
- action and detail-oriented
- strong business management skills
- organizational skills
- experience in Excel
Day to day
- Lead retail media go-to-market strategies, build custom solutions for client challenges, and consult with high profile clients.
- Maintain platform certifications and stay updated on industry trends as the resident expert on all retail media networks.
- Support best practice delivery optimization processes and client communication.
- Stay informed about updates on impactful platforms and technologies for client policies and performance.
- Analyze campaign performance metrics to develop optimization approaches.
- Communicate with key stakeholders, clients, and account teams on performance via reports and status meetings.
- Manage multiple client accounts with tight timelines.
- Research digital media content trends and provide thoughtful POVs to media teams.
- Explore advertising opportunities in other e-commerce platforms and conventional DSPs like Amazon DSP, Target.com, The Trade Desk, and StackAdapt.
Hiring process
- We accept applications on an on-going basis and there is no fixed deadline to apply
