Digital marketing volunteer for charity crowdfunding campaign
Skills
Ad ServingCampaignsContent MarketingCrowdfundingDigital MarketingGRASS GISMarketing Campaigns
What the job involves
The main requirements, responsibilities and hiring steps.
Requirements
- Experience running digital marketing campaigns.
- Ability to write and deliver your own briefs.
- Willingness to be flexible and hands-on with project elements.
- Professional marketing qualification is desirable.
- Experience or knowledge of fundraising campaigns is desirable.
- Knowledge of Malawi or Africa more generally is desirable.
- An understanding of the education sector is desirable.
Nice to have
- Professional marketing qualification
- Fundraising campaign knowledge
- Knowledge of Malawi
- Understanding of education sector
Day to day
- Work closely with the charity’s trustees and other marketing volunteers on the project.
- Input into a marketing brief for the project, developing key messages for target audiences.
- Plan a strategy and campaign to encourage target audiences to pledge and share the campaign.
- Write briefs and assemble a toolkit of assets for volunteers to produce campaign materials.
- Produce various campaign materials including web pages emails social media content and videos.
- Oversee the production and testing of campaign materials ensuring tracks and optimisations are in place.
- Potential involvement in offline activities and gaining experience in marketing and fundraising.