Digital Media Client Lead
Skills
Channel StrategyConsumer BrandingContextDigital StrategyICPInfluencer MarketingNew Marketing Channels
What the job involves
The main requirements, responsibilities and hiring steps.
Requirements
- Seven to ten years of digital marketing experience, mainly in agency environments
- Broad working knowledge of paid social programmatic search influencer analytics and measurement
- Proven success building and growing senior client relationships
- Experience turning performance data into strategic guidance for senior stakeholders
- Ability to build full-funnel media strategies and connect activity to commercial outcomes
- Commercial confidence in budget conversations QBRs and CMO-level presentations
- Experience with digital-first or DTC brands and acquisition economics
- Entrepreneurial proactive mindset focused on growth
- Excellent written and verbal communication skills
Nice to have
- DTC expertise
- Digitally native brand experience
- Measurement fluency
- Audience intelligence exposure
- New business involvement
- Mentoring experience
- Thought leadership
Day to day
- Lead full-funnel digital strategy across client accounts, connecting business goals to commercially rigorous channel plans.
- Serve as the senior client’s main strategic partner, presenting recommendations with confidence and translating performance data into clear direction.
- Collaborate closely with media, analytics, planning, and creative teams to synthesise inputs, manage performance, and uncover growth opportunities.