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Digital Specialist

Skills
Ad ServingAdvertisingAnalytical SkillsBenchmarkingCampaignsCopywritingDigital Marketing
Role

What the job involves

The main requirements, responsibilities and hiring steps.

Requirements

  • 1-2 years of digital marketing experience
  • Bachelor's degree in marketing, communications, or related field preferred
  • Experience with developing ad copy or Google Ads
  • Desire to learn new skills
  • Tech-savvy
  • Detail-oriented and good at multi-tasking
  • Strong oral and written communication skills
  • Willing to assist with tasks outside of job description
  • Ability to work independently and remotely
  • Strong analytical and logical skills

Nice to have

  • Experience with Google Ads or Facebook platforms
  • Google Ads Certifications
  • Agency internship or job experience
  • Healthcare internship or job experience

Day to day

  • Assist Campaign Managers and team leads with campaign buildout, testing, and implementation
  • Monitor campaigns and handle assigned tasks
  • Implement, test, and execute pixel and code deployment for campaigns
  • Complete monthly reporting duties and troubleshoot data issues
  • Maintain necessary skills and certifications, develop technical abilities, and work toward becoming a Campaign Manager