Director Digital Marketing

Skills
Continuous ImprovementData AnalyticsDigital AccessibilityDigital StrategyEnglishEvolutionMarketing Analytics
Role

What the job involves

The main requirements, responsibilities and hiring steps.

Requirements

  • Bachelor's degree in Marketing Digital Marketing Communications Business or related field
  • 12+ years of progressive digital marketing experience
  • Deep expertise in website management SEO PPC email marketing and social media
  • Proven experience in a complex B2B environment
  • Experience partnering with Marketing Operations Analytics or Revenue Operations teams
  • Experience managing large digital programs cross functional teams and agencies
  • Strong understanding of digital analytics platforms attribution models and data driven optimization
  • Experience in global or matrixed organizations
  • Advanced English language skills

Nice to have

  • Visionary
  • Data-driven
  • User-centric
  • Strategic
  • Collaborative
  • Innovative

Day to day

  • Lead the digital marketing strategy for SGS North America across website SEO PPC email and social media
  • Own and optimize the customer facing digital ecosystem including UX content architecture conversion paths and accessibility
  • Collaborate with marketing operations sales IT global teams and external partners to improve performance attribution and commercial growth

Hiring process

  • Apply online