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Director, Growth Creative Strategy
Skills
Business InsightsCreative StrategyGrowth InitiativesGrowth MarketingGrowth StrategiesLeadershipMarketing Analytics
What the job involves
The main requirements, responsibilities and hiring steps.
Requirements
- Minimum 8 years in growth marketing leadership, with creative strategy focus
- Proven track record in executing successful growth strategies
- Strong analytical skills and experience with data-driven decision-making
- Proficiency in data visualization tools like Tableau or Power BI
- Experience with TV as a growth channel is essential
Nice to have
- Data Visualization
- Growth Marketing
Day to day
- Develop and implement creative strategies to drive multi-channel growth
- Own and manage the creation of growth channel briefs
- Lead and optimize the build-measure-learn process for growth initiatives