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Director, Media Strategy & Planning
Skills
Business Relationship ManagementDigital ChannelsIntegrated MediaMarketing ActivationMarketing Campaign ManagementMarketing CampaignsMedia Planning
What the job involves
The main requirements, responsibilities and hiring steps.
Requirements
- Completion of a Bachelor's Degree in Business, Marketing, or Communications or equivalent work experience
- 8+ years in customer engagement with industry-leading domestic/global brands
- Media planning experience at a media agency, premium sports, and/or entertainment property
- Experience and knowledge of CRM and digital/social engagement platforms
- Developing and managing successful direct-to-consumer email/CRM programs
- Ability to manage complex issues and projects calmly and simultaneously
- Knowledge of non-profit, philanthropic, and fundraising best practices
- Strong operational skills including talent and budget management
- Communicate with stakeholders, negotiate influence, and build rapport
- Develop marketing activation and brand-building programs
- Understanding of the media landscape domestically and internationally
- Passion for the competitive sports industry
- Collaboration across teams
- Customer service skills
- Explain complex issues with precision
- Make decisions independently
- Strong presentation and database use
- Appreciation for the Olympic & Paralympic Movement
Nice to have
- Strong customer service skills
- Critical thinking
- Resourceful problem solving
- Presentation development
- Database use
Day to day
- The Director, Media Strategy & Planning will drive Team USA's fan engagement by developing and implementing a comprehensive media strategy.
- This role involves overseeing the development of innovative media strategies to boost brand awareness, engagement, and conversion.
- The director will manage cross-functional media planning and campaigns, working with key stakeholders to optimize media channels and deliver business outcomes.
Hiring process
- Application, Interview, Assessment, Offer
