Go-To-Market StrategyMarket SegmentationMarketing AnalyticsMarketing StrategyOnline GamingPositioningProduct LaunchProduct MarketingProduct RequirementsProduct Service
UK
The World Poker Tour is now online: join one of the world's largest cash poker networks!
80+ employees
GamingEntertainmentSaaSSocial
Role
Who you are
Extensive experience in online gaming with a strong preference for expertise in poker
Proven leadership in senior marketing/product roles with a successful track record in similar high-level positions
Expert in research, segmentation and analysis with deep proficiency in understanding market dynamics, customer segmentation, and data-driven decision-making
Exceptional management skills with demonstrated ability to lead and inspire teams, particularly in remote work settings
Agility in tackling major challenges with a results-driven approach and the ability to swiftly and passionately address complex challenges
What the job involves
You will be responsible for the way WPT Global positions and markets its product, identifying key product needs and defining target audiences.
You'll craft and implement a compelling marketing strategy and plan around the product, understanding the competitor landscape and our own opportunities and threats.
You will also lead product launches and prioritize product development efforts.
The World Poker Tour (WPT) Global is a premier online poker network, bringing together tens of thousands of players worldwide. We prioritize security and fairness, operating as a fully-remote organization that hires top talent globally. Our mission is to craft an exhilarating poker experience that appeals to players of all skill levels, while maintaining the high standards and excitement synonymous with the WPT brand.