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Director of Search & Performance Marketing

Skills
AdvertisingBudgetingDigital MarketingDigital MediaGoogle AdsLeadershipMarketing
Role

What the job involves

The main requirements, responsibilities and hiring steps.

Requirements

  • Local SEO expertise
  • Paid media experience with Google Ads LSAs and social ads
  • Ability to build and lead a search marketing function
  • Strong strategic thinking and performance marketing skills
  • Experience working with home service or local service businesses

Nice to have

  • Autonomy
  • Results-driven
  • Fast-moving
  • Client-focused
  • Growth-minded

Day to day

  • Own and grow the search marketing function for a boutique digital agency serving home service businesses
  • Build and expand paid advertising services including Google Ads LSAs and social advertising
  • Partner closely with leadership and clients to shape strategy improve performance and drive measurable local growth