Director of SEO and Agentic Search
Skills
Downstream Oil And GasEarned MediaImpressionMicrosoft SurfaceOn SiteOptimizationSearch Engine Optimization
What the job involves
The main requirements, responsibilities and hiring steps.
Requirements
- Sees where search is heading and understands AI search implications
- Understands external visibility and earned media as core SEO strategy
- Understands organic as a revenue driver tied to acquisition and CAC
- Diagnoses issues quickly and makes decisive recommendations
- Builds and elevates teams at scale and can hire effectively
- Acts as a company wide evangelist for organic growth
- Is technically fluent in structured data crawl budgets and Core Web Vitals
- Uses AI tools daily and understands how LLMs discover content
Day to day
- Owns organic search and AI discovery strategy across a multi-brand portfolio
- Leads technical SEO content strategy and structured data initiatives to improve visibility and conversions
- Partners with engineering analytics product design and leadership to build scalable organic growth systems
- Shapes the approach to AI search visibility across Google AI Overviews ChatGPT Perplexity and emerging surfaces