RemotevilleRemote Director Performance Marketing Job in United States LastPass
Director Performance Marketing LastPass
$140000 - $180000
E-CommerceB2CB2C E-CommerceBusiness-To-BusinessDigital MarketingMedia ManagementPaid Media AdvertisingSoftware As A ServiceStrategic MediaTeam Motivation
Mid-level (3-4 years) - Expert (9+ years)
United States
LastPass is a leader in password and identity management, making it easier to log into life and work.
795+ employees
SaaSSecurityB2BeCommerce
Open for applications
Role
Who you are
- Proven expertise in managing high-volume B2B trial motion in paid media.
- Advanced knowledge of third-party bidding tools predictive modeling and real-time bidding.
- Strong understanding of digital advertising platforms like Google Ads Facebook Ads LinkedIn Ads.
- Excellent analytical skills for trend interpretation and actionable insight derivation.
- Exceptional communication and leadership skills with the ability to inspire teams.
Desirables
- SaaS
- e-commerce
- PLG
What the job involves
- Lead and mentor a digital marketing team.
- Develop and execute comprehensive paid media strategies for B2B and B2C markets.
- Manage multimillion-dollar media budgets across various channels to maximize ROI.
- Stay updated with industry trends and incorporate new technologies for campaign improvement.
- Provide insights through regular analysis and reporting of campaign metrics.
Company
Company mission
LastPass is dedicated to simplifying password and identity management, ensuring secure access for individuals and businesses alike. With a commitment to protecting user credentials while making them seamlessly accessible, LastPass enhances productivity and security for millions of users globally.Company benefits
- Remote first culture
- Market-leading password manager
- Flexible Paid time off policies
- Generous Parental leave
- Comprehensive health coverage
- Home office setup support
- Continuous learning and development opportunities
Company values
- Innovation
- Integrity
- User-centric
- Security