Director, Product Marketing and Competitive Intelligence
Skills
Analytical SkillsBusiness InsightsCompetitive IntelligenceCybersecurityLaunchesProduct LaunchSales
What the job involves
The main requirements, responsibilities and hiring steps.
Requirements
- 7+ years of professional experience inside the cybersecurity industry
- Proven track record in product marketing leadership with direct ownership of competitive intelligence
- Experience launching products building positioning and enabling sales teams at scale
- Experience working closely with Sales Product and Executive Leadership in a high-growth SaaS or cybersecurity environment
- Practical hands-on experience using AI tools to accelerate marketing workflows
- Ability to travel 10-15% of the year for company events
- Ability to work hours overlapping with ET hours
- Must be eligible to work in the region of hire without sponsorship from an employer now and/or in the future
Nice to have
- MSP and channel sales motion experience
- Analyst relations experience
- Competitive intelligence program from scratch
Day to day
- Own the positioning messaging and narrative architecture for the DNSFilter portfolio across MSP VAR and Enterprise audiences
- Lead end-to-end launches for new features capabilities and products while coordinating cross-functional teams and measuring results
- Build and run a competitive intelligence function that equips Sales Product and Leadership with battlecards win loss insights pricing teardowns and field-ready talking points
- Partner with Sales Enablement to create pitch decks demo narratives objection handling ROI tools and training that help teams convert
- Build a steady cadence of customer interviews analyst feedback win and loss analysis and field signal collection to inform advocacy and market strategy
- Lead and grow the Senior Product Marketing & Competitive Intelligence Manager while maintaining a high-output low-drama team culture